Mobile Marketing Outperforms Traditional Marketing Initiatives
No big surprise that a recent study determines that Mobile Marketing has already started outperforming traditional marketing methods. This gap will grow significantly in the coming months and years. A few of the benefits singled out are: it is easily quantifiable, campaigns can be personalized and targeted and the results can be measured nearly in real-time.
"NASDAQ News: Mobile Marketing Outperforms Traditional Marketing Initiatives According to New Research Study."